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Pro Mujer Mexico

Matilde's Pottery Business
Matilde's Pottery Business

All her life, Matilde Cruz has relied on a small business to survive.

As a child, she helped to support her family, selling flowers, tamales, and stuffed chilies in the streets of Veracruz, Mexico. Years later, Matilde and her husband made and sold pottery in the city of Tula.

Lacking capital and business skills, the couple struggled, barely earning enough to meet their basic needs. Then a neighbor told her about Pro Mujer’s loans and business training. She applied for and got a loan from Pro Mujer to buy supplies and materials, just the boost she needed to expand her business. Gradually Matilde began selling more pots, jars and figures. Her success earned her a coveted spot at a busy market in Tula where she now sells her pre-Columbian style pottery.

Thanks to Pro Mujer, Matilde obtained not just credit but also the opportunity to save. She also takes advantage of Pro Mujer’s medical services, getting tested regularly for cervical cancer and attending workshops on preventive health. She shares what she learns with her husband and four children so they too can stay healthy.

“Today I make enough to care for my family,” said Matilde. “I am very thankful for Pro Mujer.


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